- 75% of units sold within the first 5 months of development launch
- Property availability and pricing managed with targeted client interface
- 254% website through traffic from home page to property details pages
Located in the heart of Woking lies a new property development of luxury four bedroom mews houses and two bedroom apartments. Developed in place of previous offices, known as ‘Sandringham Court’, the development is just one of the latest high end property sites popping up in 2015 by Montreaux Developments.
To create and develop a traditional, recognisable brand, brochure and website, that reflected the understated luxury of the development within the local market. Appealing to homebuyers looking to upsize whilst remain within the heart of Woking, alongside those wanting an affordable home within a convenient and central location.
We created a clean and sophisticated brand logo, brochure and website that emphasised the luxury feel of the development. Most emphasis for the brand logo had to be on the name 'Thacker Mews', to ensure that the postal address was recognised and remembered as 'Thacker Mews'. With this brand logo in place, we produced two separate brochures for both the Mews houses and apartments, important as there would be two clearly distinctive target audiences, which we had to ensure were marketed independently of one another.
With photography outsourced and the computer generated images (CGI’s) directed by us, we were able to supply two beautifully crafted brochures that included property specifications and clearly styled floor plans, for our client.
Accompanying the brochures, we also created and developed a bespoke and fully responsive website solution that showed the availability of each individual plot. With focus on maximising search engine performance, meta information, image optimisation and semantic markup was enabled to maximise organic search opportunities.
Plot availability was managed by our client via a very simple to use interface that could be managed on the go by either mobile, tablet or desktop.
Potential buyers could interact with the website on the move or whilst at home on their iPads with ease; with interactivity, engagement and usability all considered throughout the website design and development process.
- Brand identity
- Graphic design solutions
- Property CGI
- Brochure design
- Responsive website design
- Website design
- Website development
- Property and Development