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New eCommerce store, business processes, systems and automated production


Responsive eCommerce website featuring product builder, live preview and personalisation

The Result

  • 497% increase in online sales within first three years
  • Streamlined business processes and workflow allowing business scalability
  • Manual order fulfilment down from 45mins per order to 5mins
  • Online customer product builder and personalisation speeding up processes and driving sales
  • Customer auto proofing and ordering mitigating Nessie’s responsibility for errors
  • Rebuild of system that drives products and website growth
  • New online web presence with tools to self manage Search Engine Optimisation (SEO)

Project summary is a fabulous personalised product led eCommerce website selling a range of stationery, prints and illustrations and is home to the original welly print.

Established in the early 00s 5and3 took on the website project at a time when Nessie’s existing website was not achieving. became a second generation website, fast forwarding the business into an automated and responsive eCommmerce world that delivered results in abundance and helped the company grow.

The site is fully responsive providing a great user experience to users on any device and provides many unique features from instant previews, advanced colour handling and the ability to use any illustration from their image library on any type of stationery, or product within their range.

This project is huge and we will be adding to this case study as the months go by. We'll be sharing our bespoke development of the Nessie Production Engine (NPE), Seamless integration with SagePay, initially prototyping and design concepts, apple script export including our unique personalisation and product builder. See how we sped up production fulfilment time from 45mins to 5mins!

Watch this space! For now though, here are some images showing the cool features of

See The Nessie Website live


  • Brand consultancy
  • Responsive website design
  • Website design
  • Website development
  • Content management system (CMS)
  • Search engine optimisation (SEO)
  • Third party interfacing
  • Systems & processes
  • Data Re-engineering


  • Retail
  • Stationery and Print
More case studies
Sagepay integration and ecommerce website design for personalisation illustrations business
Sagepay integration and ecommerce website design for personalisation illustrations business
Sagepay integration and ecommerce website design for personalisation illustrations business

Grow your business, improve online sales

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Award-winning experts

5 Star Reviews on Google

Craig Trowse

I can not recommend highly enough Chris, Simon and the whole team at 5 and 3 for there excellent work creating my new website. They have been a pleasure working with from the 1st meeting through to completion of the website. I'm thrilled with the final product and wish the whole team great success for the future. I won't hesitate in recommending the professional, team to anyone who needs help promoting their business. Thanks again Craig

Andrew Moore

A slightly different testimonial on 5 & 3 as I was working for them with a client, but I wanted to tell you about the results they produced for that client. The work I produced was used in a brochure and the branding for the company in question and the product they showed me was outstanding. The way the pictures and video were integrated into the branding of the company showed a highly professional and creative process that I have come to expect from 5 & 3 as an award winning company. I would have absolutely no hesitation in recommending 5 & 3 and will do so in the future.

Joe Arnold

I have been using the services of Chris Heighton for over 10 years. I can honestly say he is one of the most genuine people I know. His designs are brilliant. He also takes the time to listen and understand the brief. He is now fully versed on life as a Chartered Surveyor, and I know he loves the property industry. The 5and3 team have recently undertaken a full rebrand and website build. The branding included all stationery, marketing collateral and also specialist wall paper, window art and pictures for our new head office. It looks stunning. They fully manage our SEO and online presence. In the last 12 months we have doubled our instructions. I have also introduced 5and3 to several friends and customers (as long as they don’t conflict!). Keep away you surveyors he is mine! 😁 Anyway. 100% use 5and3. They are amazing. You never know, you may end up snowboarding with Chris like I did if you are lucky! Nostravia!

Andy Edwards

I've been working with 5and3 since 2009 and have been impressed by their enthusiasm and energy for the projects they work on. Precision Technology Supplies use their services for Branding, Brochure Design, Web Styling and many other related areas. We wouldn't use any else.

Jon Hodges

5and3 have been our main marketing and development solutions provider for over 10 years now. They’ve produced, for me and my sales team, various marketing collateral from brochures to technical data sheets photography to presentations, posters to exhibition displays, website design, development including server-side solutions. The team are very approachable, hardworking and always prepared to deliver last minute. They have no problem delivering creative or technical solutions for demanding multimillion revenue organisations.

Phil Gimmock

The team at 5and3 helped me grow my business with sound marketing advice and importantly, they gave me the digital and sales tools to acquire real quality leads. Their attention to detail, project focus and delivery is on par with the very best. I cannot rate them highly enough and looking forward to the following months. Thank you for all your hard work so far.

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    5and3: Integrated communication solutions
  • Unit 16,
  • The Birches Industrial Estate,
  • East Grinstead,
  • West Sussex,
  • RH19 1XZ

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