The Brief
Rock Bear Commissioned our creative team to conceptualise, create and develop a unique logo design for their organic sporting apparel brand. Following an exciting briefing and brainstorming session, it became clear to us that the logo design required flexibility to change according to seasons and varying types of sporting activities. With this in mind we conceptualised ideas that evoked the ethos of the brand, focusing on keywords such as:
- Organic
- Ethical
- Environmentally friendly
- Carbon footprint
The end result
We delivered a clear and distinctive design, flexible cross platform, which can be adapted for both season and sporting activity. Our client was over the moon with the design, as were we at 5and3. Watch out for the Rock Bear brand in high street retailers soon!
Services
- Logo design
Industries
- Retail
